Webinar overview:

With 29 million UK adults leaving £520 billion sitting idle in low-interest accounts, the opportunity to help customers make more from their money has never been greater. Paragon Bank saw this challenge and responded by launching Spring Savings – an award-winning savings app that has transformed how customers save.

Join us for a live Q&A-style webinar where Paragon’s Guy Simmonds (Head of Digital Proposition) and John Kennedy (Digital Product Owner) share the story behind Spring: from identifying the problem, to building the app, developed in partnership with Moneyhub, to achieving remarkable results in nine months.

Hosted by Moneyhub’s David Firth (Product Director), this session will give you a behind-the-scenes look at what it takes to launch a genuinely customer-centric digital savings proposition.

What we’ll cover

• The challenge: Why Paragon set out to change savings behaviour and what success needed to look like
• The build: The guiding principles behind Spring’s technology and customer experience
• Live demo: A walkthrough of the Spring Savings app in action
• The results: How Spring achieved over £800m in deposits, a 99% satisfaction rating and a 4.7 Trustpilot score in just 8 months after launch
• What’s next: Where Spring is heading – and the wider opportunities for innovation in savings and customer engagement

Who is the webinar for?

This session is ideal for leaders in Product, Digital, Savings, and Customer Experience who are considering how to modernise their savings propositions or drive deeper customer engagement through digital channels.

Details

Date: Wednesday 4th March |  Time: 11am (GMT) |  Register via the form